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KP View: Will the Public Pay For News?

The moves by leading publishers of content to start monetizing their digital content continues to fascinate me. New York Times, Pearson (Publisher of the Financial Times) & News Corp (owners of the Wall Street Journal, New York Post & Many other properties) have been leading proponents of this move to start monetizing this. I have been sceptical of this and it seems as if my scepticims has been validated with a recent Pew Research Center study.

What has been happening to traditional media circles has been a clear attempt to try and figure out how to stay relevant as New Media continues its' onslaught. Those of us who are New Media Practitioners have to continue to make sure that we act ever more responsibile and advoid partisanship. Although the rise of Huffpost, Daily Beast and Tucker Carlson's new venture is to be commended, there needs to be more.


My sense of the streets tells me that the people want more of a even-handed approach to information because they are hungry for it. They will take suggestions, but are not ready to be spoon-fed. That's why I hope to continue to build "outsiders" to be such a forum. The building continues on.

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